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Baby Einstein DVD Upgrade/Moneyback Guarantee

by Amanda on October 23, 2009
category: Fun time & Toys,In the news

dvd The folks at Baby Einstein are exchanging or returning Baby Einstein DVDs, because their marketing used false claims that they will make your baby smarter.

You can mail in your DVD in exchange for a book, CD, or discount on a Little Einstein product at a Disney Store. OR you can get a refund of $15.99 for each DVD.

Here is a link for all the information about the Baby Einstein DVD exchange or refund.

What do you think of the Baby Einstein DVDs?

I don’t think I ever believed that they would make my baby smarter, because the DVDs were just going out of style when my babies were born. At the time I had my kids a lot of parents were already questioning the “smarter” claim. Neither of my children were interested in the videos whenever I played them. I have friends that have played them a lot. The videos are fine for entertaining.

10 Responses to Baby Einstein DVD Upgrade/Moneyback Guarantee

  • Gravatar
    Comment by Shay
    October 23, 2009 @ 8:52 am

    wow. i have a few of these and my son only watches one. the link doesn’t work – could you repost it?

  • Comment by Amanda
    October 23, 2009 @ 9:00 am

    Thanks, the link has been fixed!

  • Gravatar
    Comment by Natalie
    October 23, 2009 @ 9:23 am

    my son watched them ALL THE TIME…my daughter doesn’t care for them at all. i just thought of them as any other video.


  • Comment by Sharon M
    October 23, 2009 @ 10:22 am

    I might return a couple that my kids showed absolutely NO interest in (we have quite a few, thanks to my MIL ;-) ). I liked the musical instruments one, and Baby Galileo. Little man knows all of his planets and instruments because of them!

    But the real question is, do they make your baby LESS smart?! Hmmm…

  • Comment by Amanda
    October 23, 2009 @ 11:00 am

    @Sharon – I have wondered the same thing. The book “Parenting, Inc.” mentioned that the shows rapid changing subjects were designed to make babies keep looking at the screen just as they began to loose interest. She said this could be a problem, but I can’t remember why.

  • Comment by Sharon M
    October 25, 2009 @ 1:34 am

    Rapidly-changing scenes is a concern b/c there have been studies linking ADD and ADHD to that very thing. I wouldn’t say that Baby Einstein makes your baby less smart, but it can increase the risk of ADD and ADHD, which can lead to increased difficulty in school, etc. Also, if you look at the older videos (Baby Bach or Mozart), you don’t have that. It’s only the newer ones that have the rapid scene changes.

  • Gravatar
    Comment by dr e schwarz
    October 25, 2009 @ 10:02 am


    The Disney refund story is incredible positive news in the world of children, parents, and media/technology, etc. It has huge implications for child development and family life and the evolving relationships of kids and families with media companies in popular culture. It is a BIG BIG story!. I am a child psychiatrist and expert in this field and in the process of publishing a book – Kids, Parents, and Technology: An Instruction Manual for Young Families — ETA 1 month or so — I applaud those who fought so hard and even Disney


  • Gravatar
    Comment by Angela
    October 25, 2009 @ 5:28 pm

    I am NOT a fan of Baby Einstien videos. I am a speech-language pathologist and work with kids under 3, and many of the kids I service have watched these or these type of videos since they were old enough to prop up in front of the tv. I have often wondered if these type of videos, the ones that kids can just “zone out” on, were detrimental to kids communication skills. Now, I must say, I only see kids with speech delays, and I’m sure that there are many kids who watch these videos who are fine, but sometimes I wonder…..

  • Gravatar
    Comment by Meghan
    October 27, 2009 @ 3:10 pm

    I really don’t think Disney was any worse than any other company who markets products like DVD’s to kids. I totally agree with Angela, but feel the same can be said with most TV shows and that parents should be the ones taking responsibility for what and how much television is being put in front of their children. Should Disney shoulder some blame? Sure. But parents should not be relying on advertising to tell them what’s good for their kids. Just my two cents…

  • Gravatar
    Comment by Lauren
    November 16, 2009 @ 11:33 pm

    I really like the Baby Einstein series, and all three of my daughters have watched and enjoyed them. My oldest is six, middle is four, and my baby is already one; and all three LOVE them, especially the older ones (Bach, Beethoven, Shakespeare, etc.)
    All three of my girls are extremely verbal (my poor husband! :) ) And I feel like these videos/DVDs have not made them smarter, but they have provided an “outlet” to calming beautiful music with familiar objects. We don’t watch them all the time, but all three of my girls really enjoy them when we do. Even the older girls will “dance” to the songs now as the baby watches both the T.V. and her sisters. :)

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